The Wartime CMO
- May 7, 2020
- Posted by: Mark Donnigan
- Category: B2B Marketing
The Wartime CMO does not shrink back in times of challenge, instead, they recognize that Wartime is when it’s easiest to leapfrog distracted competitors and take ground away.
Mark’s contribution as head of marketing was foundational to our success. He gave Beamr a presence and impact in the market that provided the trust and exposure we needed to win business. Mark is creative, resourceful, a doer, and he knows how to lead a team to get the most impact. Mark’s cross-functional approach working with our head of sales and head of product ensured that we had brand, PR, and messaging unity across all our go-to-market.