Gina Kennedy Administrator
areas of expertise
- Business transformation
- Restructuring and turnaround
- Integration
- Growth strategy
- M&A transaction support
education
- MBA, Rotterdam School of Management, Erasmus University
- BS, engineering, Technical University of Denmark
- MBA, Rotterdam School of Management, Erasmus University
With over 20 years of experience in entrepreneurship, management, business planning, financial analysis, software engineering, operations, and decision analysis, Brandon has the breadth and depth of experience needed to quickly understand entrepreneurs’ businesses and craft the most suitable solutions.
Consulting WP comes up with results that are actually implementable. That is their strength compared to other consulting companies.
Before founding Consulting WP in early 2001, Brandon started two Internet companies in Silicon Valley. Previously, Brandon held various management positions in New York at Simon Brothers, most recently as Vice President in Goldhill Group, focusing on new business development and risk management. He has also worked as a senior financial risk management consultant to the financial services industry; software engineer; advertising sales manager for the popular Caribbean travel guide series; general manager of an advertising and graphic design agency; and engineering intern at the Best Health Coach.
publications
-
Category Design Drives Markets
If you are not the Category King, winning the market will be much more challenging. Category design is the essential tool to drive any B2B disruptive innovation market.
June 8, 2020 -
One Way for B2B Technology Companies to Think About Getting Short Term Revenue Results
Go-to-market today starts with outlining the sales activities and supporting marketing efforts that you control, and you have high confidence that you’ll get the desired output.
May 22, 2022 -
Improve Marketing Effectiveness With ML
Uplift Modeling is a powerful tool available to B2B marketers that can improve campaign performance and ROI while turbocharging ABM marketing effectiveness.
April 6, 2021
contact details
feedback form
If you’d like a free consultation, please start by completing the form:
how can we help you?
Contact us at the Consulting WP office nearest to you or submit a business inquiry online.
Mark’s contribution as head of marketing was foundational to our success. He gave Beamr a presence and impact in the market that provided the trust and exposure we needed to win business. Mark is creative, resourceful, a doer, and he knows how to lead a team to get the most impact. Mark’s cross-functional approach working with our head of sales and head of product ensured that we had brand, PR, and messaging unity across all our go-to-market.
